By: Keith Joyce
VP of Operations
One of the most pleasant surprises at Market was an announcement from Stanley Furniture Company that they were bringing all their manufacturing operations BACK TO THE U.S.A.! Stanley never ceased production in the States, but they had shifted the production of all beds to China. After several years of experimentation, Stanley discovered that there is, indeed, no place like home. The Chinese workers are diligent, smart and hardworking… but the challenges of distance proved to be too much for them.
Once a group of furniture is in production, it is sometimes necessary to make changes to the designs or to various engineering factors. Making those changes in a domestic factory is as simple as the boss walking out of his office and on to the plant floor and having the changes implemented. Those same changes are vastly more difficult to make when your “plant floor” is nine thousand miles away in a radically different culture with an extreme language barrier. I’d compare it to stopping an ocean liner… it can be done, but it takes a while. There’s no stopping the process in “mid-stream.” As a result of this and other factors, the cost savings gained by the use of cheap labor are often lost.
The management of Stanley made it perfectly clear that this change wasn’t made for patriotic reasons; it’s purely a business decision. As someone once said, “You can have it better, faster, or cheaper… but not all three.” Stanley chose better and faster – and for them that means “MADE IN USA.”
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